Utah State University’s 2019 entrepreneurship week branding and designs. Designed for The Center for Entrepreneurship in the Huntsman School of Business. Designs include apparel, stickers, posters, lawn signs, banners and social media marketing.
With the grit theme, the designs were decided to be more fun and funky to reflect the interesting and bold concept. The slab san serif with rounded edges kept things solid yet playful.The contrasting black and cream stand true to the theme and help the idea come across more strong. The additional lighting bolt added a bit of good nature, and a little edge.